A Successful IDDBA 2026

IDDBA 2026 was a fantastic opportunity for the Upper Crust Team to connect with old friends, and industry professionals from across the Baking Industry.

Throughout the show attendees explored our latest bakery innovations, including our cookie-inspired filled croissants, artisan sourdough products, and freezer to oven bagel solutions. We were thrilled to share ideas, discuss emerging trends, and showcase products designed to help retailers and foodservice operators meet evolving consumer demands.

A sincere thank you to everyone who visited the Upper Crust booth. We appreciate the conversations, feedback, and connections made during the event and look forward to continuing them in the months ahead.

We can’t wait to see you at the next show!

Upper Crust booth photo with sales team